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What is wrong with this photograph?
By Bruce King | 16 August 2022
This is a photograph of someone having a session on the telephone to make appointments with prospective customers. Pretend they're real. What is wrong?
Answer: They are not using a telephone headset.
Thirdly, when you are speaking on the telephone, my Number One rule is that you should always act as if you were sitting down, face to face with that prospect. You never do anything you would not do if you were not there and you do everything you would do if you were there. You wear the same expression on your face as if you were there and you gesticulate and use mannerisms as if you were there. You cannot do that with a telephone in one hand and a mouse or pen in the other and are not wearing a headset. If you are not using a headset and you want at least a twenty per cent increase in productivity, it is time to invest in one.
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