A classic, must-have sales book for anyone that sells anything
Discover sales techniques that will double your sales in just 8 weeks, from the leading authority on sales.
What this book will do for you
This book contains techniques and methods that are designed to explode your sales. It shows you how you can easily implement his methods into your own business so that you can double your income from sales - in just 8 weeks.
If you want to discover how to grow your business by selling more of your products, download it now while it's free.
Grab your free copy of Psycho Selling to...
- Double your sales & profits
- Boost your confidence when selling
- Learn highly effective sales techniques
- Get customers to yell "YES!"
- Understand what makes people buy
- Overcome ANY objections
From the author
"I wrote Psycho Selling in 1994. It was published that year in the UK by BBC Books and reached number two in The UK Times Newspaper best-selling business book charts.
Over the next twelve months the overseas rights were acquired by publishers in numerous countries, it was translated into many languages and launched my career as an international conference speaker.
I’ve had very many more years’ experience selling and teaching others how to sell since then, so before I agreed to have it re-published, I decided to read it again myself, several times. I wanted to make sure it hadn’t become outdated and that I was still prepared for people to read it and know that I wrote it.
Well, the fact is – I certainly was. I still stand firmly behind everything I wrote; the process works and I still get letters and emails regularly from people around the world thanking me for the results they achieved.
Psycho-Selling was written when I was full-time in the sales battlefield and totally dependent upon sales for my living. The techniques I write about and used, took me to the pinnacle of sales success and the fact is that tens of thousands of salespeople around the world testify to the fact that Psycho Selling was responsible for their often-amazing successes.
But don’t just take my word for it. Read what others achieved as a result. What they said amazed me too!"
The Rainmakers Club
ABOUT THE AUTHOR
Bruce King is recognised internationally as a leading authority on sales, marketing and personal development.
With a career spanning over 25 years, he has achieved what can only be described as reaching ‘the pinnacle of sales and marketing success’.
Bruce is a highly sought-after keynote conference speaker, Master Class presenter, business adviser and coach and his best-selling books have been published in over fifteen languages.
What's in the book?
The best-selling book Psycho Selling has helped inspire tens of thousands of sales people around the world to double their income from sales - and continues to do so.
Grab your copy free of charge now - secondhand copies crop up on Amazon at up to £95 for a single copy!
CHAPTER ONEPsycho-dynamic programming
People love to buy from the very best salespeople, because they're confident, enthusiastic, friendly, and care about their products and their customers. Practice these exercises every morning and evening, and watch your sales increase.
CHAPTER TWOPsycho-selling techniques
The principle of Win-Win is a key factor in sales success. Unless both the buyer and the seller can benefit from a transaction, there is unlikely to be a sale. Follow the key principles in this chapter to make it a Win-Win for both of you.
CHAPTER THREEBuyers & their psychological profiles
There are two main categories of buyer: the conceptual, and the analytical buyer. This chapter shows you what techniques to use to gain immediate rapport with clients to make them do whatever you want them to do.
CHAPTER FOURIdentifying perfect prospects
There are no sales without prospects to sell to, so it's critical to define in detail your perfect customer, and prospect for them only. The key exercises in this chapter will help you to build a pipeline of hot leads.
CHAPTER FIVEPsycho-selling telephone techniques
Psycho-depersonalisation can overcome all resistance to cold calling. Whoever you are talking to, you are essentially giving a presentation. Bruce outlines the 'Matching Gears' and 'Yes Factor' techniques to win more sales.
CHAPTER SIXThe psychology behind objections
Without objections, there is rarely any interest in a product. There are three types of objections, and four psycho-rules for handling them effectively. Bruce helps you discover how objections can be overcome, and tailor your pitch for each psychological type of buyer.
CHAPTER SEVENPsycho-closes that guarantee success
Many sales people fail to attempt to close a sale, and the average sales person attempts just two closes. Here are 16 Psycho-Closes in this chapter that will boost your sales figures and grow your profits.
A snapshot look at a handful of pages that will change the way you sell forever.
What people like you are saying
Here's two sales professionals that have gained results from Psycho Selling.
After three weeks, I discovered something. It was only me who was reading a chapter a week, only me who was putting what I learned into practice, and it was only me who was increasing my sales massively. Psycho-Selling is a classic sales book that really works in reality.
Founder & CEO, Publishing Company
I have a Sales Academy for young people where they get a bootcamp in sales and personal development for ten weeks ten hours a day. You can pat yourself on the back because it would not have happened if you had not written Psycho-Selling.
The Sales Academy
Yes, I know I'm a business parter of Bruce, and I'm biased! That aside, I'm going to tell you this: Psycho Selling is full of groundbreaking techniques and psychological methods to win customers. There is no other book like it.