Sales > Key Account Management
Key account manager skills
These are the essential key skills needed to become a successful Key Account Manager and maximise your returns from your key accounts.
By Bruce King
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Key Account Management
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Sales > Key Account Management
Identifying key accounts
Some important considerations and suggestions to help you identify which of your customers would make the ideal key accounts.
By Bruce King
Sales > Key Account Management
Introduction to key account management
Your best customers are probably at the top of your competitor's prospect lists. This is a strategy to ensure your best customers stay with you.
By Bruce King
Sales > Key Account Management
How to keep your best customers
You can be sure your competition have your best customers on the top of their prospect lists. Here is how to ensure they do not get them - and how to get theirs!
By Bruce King
Sales > Key Account Management
Some benefits of KAM programs
In this video we discuss the many benefits of implementing a KAM program, and some potential disadvantages of doing so.
By Bruce King
Sales > Key Account Management
Habits of great key account managers - 1
The number one set of habits the most successful Key Account Managers have and do every day to grow and develop a loyal client base.
By Bruce King
Sales > Key Account Management
Habits of great key account managers - 2
Great Key Account Managers are constantly looking to see how best they can improve their relationship with their clients. Here is how they achieve that.
By Bruce King
Sales > Key Account Management
Habits of great key account managers - 3
Successful Key Account Managers have an totally clear vision of what's important and focus on this to maximise the returns from their accounts.
By Bruce King
Sales > Key Account Management
Habits of great key account managers - 4
In this video we share with you where and with whom great Key Account Managers invest most of their time to get the best results.
By Bruce King
Sales > Key Account Management
Habits of great key account managers - 5
Here we share the critical importance of Key Account Retention and Account Dominance.
By Bruce King
